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6 Core Values for a Company Culture

The culture of your company has a big impact on not just day-to-day processes, but on deadlines and project management as well. Make sure you are creating a strong company culture led by shared core values, values that can clearly be connected to your business strategy. If you need help figuring out what this means for your business or even if you just need help putting your ideas into words and actions, try reaching out to a Business Coach for ideas.   

Word cloud with CORE VALUES in the center. Includes words such as: ownership, accomplishment, honesty, appreciation, balance, efficiency, consistency, accountability, equality, community, and diligence.

For now though, here are 6 good examples of strong company core values, and how you can define them for your company:


Follow your moral compass. Take the ethical high road and take pride in making decisions that add the most value for everyone involved – not just for the sake of profits and growth. Admit defeat, fault, and failure not only to yourself but to others no matter how difficult it may be. When your work is in sync with your values, you approach the future with confidence.


Be someone others can count on. In business, your team members, partners, and clients need to be able to rely on you to communicate your intentions and goals with the utmost clarity and transparency. Create a company culture of relying on each other to get stuff done. Learn how to swiftly address issues and how you plan to fix them. We use data-driven tools to help leaders gain the perspective they need to help their teams solve these issues.


Be balanced, be energized. With the right tools, companies and businesses can better place people in roles that naturally play to their drives and strengths. This fuels empowerment, engagement, and energy. However, even the most energized individuals can run out of power. Know what drives your employees and encourage people to take the time they need to re-energize so the business can continue charging forward.


Errors of action are better than errors of inaction. Be brave. We are not defined by whom or what we manage, but rather by how we get results. We are all empowered, and expected to express our opinions and to make decisions that are in the best interest of the company/business and its people. When you see an opportunity, seize it.


Everyone needs their own drive. Own it. Be driven by a deep-seated desire in your heart and mind to make a difference. Yearn for constructive dialogue and feedback. Believe that every conversation, interaction, and task counts. Be driven to manage your personal growth and career.


Don’t try to boil the ocean. Be a dreamer, but also be a pragmatist. Understand the need for prioritization and focus. Be proactive and not reactive in maintaining the scope and balance needed. It is critical to your success.

"From the earliest days at eBay, I posted five core values on the site--not because they came from some business plan, but because they were the values I live my life by." - Pierre Omidyar

3 thoughts on “6 Core Values for a Company Culture”

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